Should My Business Use Facebook’s WiFi?
Nowadays, people expect WiFi in the same way they expect public conveniences. WiFi is no longer considered a luxury but more a necessity.
If you are a business owner, and more specifically if you own a physical shop, you probably provide free Wi-Fi access to your customers. But if you are don’t, do not worry. As internet connection is becoming essential, Facebook has been giving businesses the option to turn their enterprise into a WiFi hot spot.
For the businesses that do not offer free internet, Facebook WiFi offers free internet access allowing them to get their brand in front of existing and potential customers at no additional charge. Facebook WiFi is convenient to the users, as it doesn’t require to enter a password to get connected. It boosts traffic, it attracts new followers, and it encourages engagement, tags and check-ins.
As Position Mobile has learned from the Forbes, “If you use Instagram WiFi, it could help you harvest more followers for our account as there’s an option urging the customer to follow your Instagram account. Businesses offering Facebook or Instagram WiFi also show up on a map that appears when Facebook WiFi users are searching for internet access. As a Facebook WiFi provider, your business also gets to access demographics and stats of customers accessing your Wi-Fi.”
Setting up Facebook WiFi, can take around 20 minutes. All you need is a Facebook page and a compatible router that supports both Instagram and Facebook. Check the compatible routers and instructional videos here.